In shrubberies or in association with evergreen shrubs such as Rhododendrons, Japanese Azaleas, Camellias, etc.
Kalmias need moist, well-drained acidic soil and don't thrive in clayey soil. Remove the plant from its container and thoroughly soak the root ball. Place the plant (not too deeply) in a hole with a mixture of loose soil and topsoil around the root-ball, gently tamping the earth. Water in.
Water well the first year. Avoid applying excessive amounts of fertiliser.